The art of attracting web hits: Put Tyson in the title

tysonbandwHe remains a media phenomenon, even now two whole decades removed from the last of his boxing peak and with a whole generation of boxing fans for whom he was never a consensus world-champion now fully grown. The time when the word Tyson was part of the language of the playground, of bars, of water-coolers (not that they were present in Blighty til after he lost) alongside Rocky Balboa is a distant memory. Tyson’s name became short-hand for power, speed, aggression, brutality and pain. Today’s vague, shallow and generally transparent suggestion that the 43 year-old may yet return to the ring only serves to prove the fascination with Iron Mike has proven timeless. Continue reading “The art of attracting web hits: Put Tyson in the title”

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